Girl Power! Michelle Phan is killing it.

For those who haven’t heard of Michelle (I mean, who hasn’t), we’ll break it down for you.

YouTube star, entrepreneur, philanthropist, and over all bad ass Michelle Phan has just clinched her place on the 30 under 30 list by Forbes Magazine.

Lets look at the numbers:

8.2 Million YouTube subscribers (Yes! We said million)

$120 Million annual sales through her company Ipsy

100 employees at ipsy

1 million users of ipsy

28 years old


How did Michelle do it?


She started her channel at the age of 15 and built her following over the years to a whopping 8.2 Million subscribers. In 2011, she started Ipsy a service that delivers a custom “Glam Bag” of 5 different make-up samples to your doorstep every month (Genius Right). It definitely is as she has expanded her company to make $120 Million a year. She has even opened up a creative space for aspiring beauty bloggers to use cameras and lighting equipment for FREE in Santa Monica. All we have to say is, keep it coming Michelle we are all rooting for you!

Make sure to subscribe to her YouTube channel: